Tastes are, thank God, different. What you find expensive or delicious varies from person to person. But let’s face it, if you have a certain quality, tea is not exactly the cheapest food. But why is tea sometimes so expensive? And why are expensive teas often worth their price? We give you three reasons why expensive teas are worth their price!

1. Making good tea is hard work

If we want to have a delicious tea in the cup, this requires the producers to take care of their fields 365 days a year. Especially if the tea is grown sustainably. Let’s take a look at Japan, where our Gyokuro comes from. Some of the most brilliant tea farmers get up at 3a.m. just to see if the plants are ready for harvest in their fields as early as possible.

Once the leaves have been picked, the actual work starts. During production, everything must fit perfectly and no errors must occur, otherwise an entire batch can become unusable. Often work is done deep into the night to make the tea as fresh as possible.

Producing good tea requires a lot of dedication, perseverance and, above all, a deep understanding of the craft of tea making. If a tea maker puts a lot of heart into his tea, he also manages to produce something unique and first-class. Of course, the producers can also afford to pay a little bit for themselves, not to enrich themselves, but to make ends meet financially. Although we believe that love cannot be bought, all this has immense value for us.

Green tea production
Green tea during production

2. A tea that doesn’t taste is automatically expensive…

… because something that doesn’t taste good is money thrown out. What’s the point of buying a tea that is cheap but doesn’t taste good? Of course, you can also buy a pack of bag tea for 0.99 cents in the supermarket, but the taste experience will be mediocre at best, if not completely disappointing. A good, tasty tea doesn’t have to cost a fortune. A few euros surcharges can already bring a gigantic difference in the quality of the teas.

Therefore, for us, a tea must have the following characteristics:

  • It must have a fair price for its quality.
  • The taste must be excellent.
  • The tea must be produced in harmony with nature.
  • Producers and their employees must be paid fairly.
Tea picker making expensive teas
Tea picker at work in Malawi

3. The relation matters

Let’s play around with a few numbers. This may seem a bit barren, but wait! Because we want to get an overview of how much tea really costs in the end. For this we take as an example our Organic Four Seasons Oolong, which costs 10.90 € for 100 g. For a litre of tea it is sufficient to use 10 g, which results in a litre price of 1.09 €. Our Four Seasons Oolong can be poured at least three times, which ultimately means a litre price of just under 0.36 cents! This is significantly cheaper than comparatively a bottle of Coke! Expensive teas are sometimes not so expensive.

Perhaps this is a dry or almost stingy angle to understand tea. However, it shows us that a sustainably produced and high-quality product as our tea is not so expensive due to the mere elimination of middlemen. So: even thrift foxes can get their money’s worth with tea!

The next time you drink a delicious cup of tea, don’t try to think about the price, just enjoy the moment! There is still enough time to waste the thoughts of money and expensive teas.😉

By the way: If you are interested in the content in the tea production, then we have a great article for you here! If you want to discover high quality teas, then have a look at our online shop. We look forward to your visit!

This post is also available in: Deutsch (German)